The Dubai-based logistics solution company and port operator DP World set to become an official partner of the F1 team starting 2023 season.
It’s a logistical challenge to get together an entire Formula 1 team and move from one venue to another, but McLaren can now leave all those hassles in the expert hands of DP World.
The Dubai-based logistics solution company has reached an agreement to become an official partner of the McLaren Formula 1 Team starting 2023 season and plans to make McLaren F1 Team’s supply chain faster, smarter, and more sustainable.
Zak Brown, CEO, McLaren Racing, said: “We are thrilled to welcome DP World to the McLaren family. Logistics is a significant challenge in a global sport like Formula 1, and DP World’s smart solutions will help us enhance the efficiency of our partner and supply chain network, contributing to performance on and off the track.”
DP World’s smart logistics solutions
DP World branding will now feature on the 2023 McLaren F1 cars and the overalls of McLaren F1 Drivers, Lando Norris and Oscar Piastri.
Behind the scenes, the company’s smart logistics solutions will bridge McLaren’s global and complex supplier network and help support the ongoing development process and on-track performance gains.
The partnership will also form an essential part of DP World’s business growth plans in the automotive, technology and energy sectors.
Mohammed Akoojee, Chief Operating Officer, Logistics, DP World, added: “We are delighted to join forces with the McLaren team at an extremely exciting time for both DP World and motorsports.
“We take great pride in leading innovation in global supply chains and this partnership will showcase our logistics capability alongside one of the most dynamic players in the sector.
“We look forward to supporting McLaren at all levels by providing smart logistic solutions that are transparent, sustainable and cost-efficient.”
The new McLaren cars for the 2023 season, MCL37, will be unveiled on February 13.
Source : arabianbusiness
